Meet Elitza
Certified Sleep Sense™ and Spencer Institute Sleep Science Consultant
(Based in Bulgaria and Balkans)
Sleep is not a luxury — it is one of the most powerful pillars of physical health, emotional balance, and family well-being. As a child and adult sleep consultant, my work is dedicated to helping families and individuals reclaim restorative sleep and rediscover what life feels like when true rest becomes the foundation of everyday living.
My passion for sleep began long before my professional journey. After experiencing more than a decade of personal sleep deprivation, I understand intimately how chronic exhaustion can affect every aspect of life — from mental clarity and emotional resilience to relationships and overall quality of life.
Motherhood deepened this understanding even further.
When my daughter Aria was born, I expected sleepless nights, but after more than four months without meaningful rest, I found myself overwhelmed and questioning whether this was simply the reality of parenting. Everything changed when I discovered Judy’s sleep support. Through evidence-based guidance, my daughter’s sleep transformed — and with it, my own well-being and perspective.
That experience revealed a profound truth: Parenthood with a well-rested child is a completely different journey from parenting through exhaustion.
When sleep improves, families move from survival mode into connection, confidence, and calm.
Today, I combine professional expertise with lived experience to support both children and adults in achieving sustainable, healthy sleep. My approach is compassionate, individualized, and rooted in science — helping clients understand that healthy sleep skills are natural abilities that can be nurtured and strengthened with the right guidance.
I believe sleep is a basic human need, never a privilege. The impact of consistent, high-quality sleep on development, mental health, and overall happiness is undeniable — and every family deserves to experience it.
My Story
I know firsthand how isolating and exhausting sleep struggles can feel.
For many years, sleep deprivation shaped my own life, and when Aria arrived, the challenges intensified. Months of broken nights left me physically depleted and emotionally drained. Like many parents, I tried everything I could think of, hoping something would finally work.
The turning point came when I sought professional sleep support. With clear guidance and structured strategies, our nights began to change — and for the first time in years, I experienced true rest again.
That transformation was life-changing. It sparked a deep passion to understand the science of sleep and to help other families avoid prolonged exhaustion and uncertainty.
Today, I guide parents and individuals through practical, supportive, and proven methods that create lasting change. My goal is not only better sleep, but empowered families — confident, rested, and able to fully enjoy the life they are building together.
“We worked with BabyWinkz for both of our children; the first was when she was 7.5 months and still struggling to sleep, and the second was when he was 6 weeks and we didn’t want him to struggle to sleep! Both babes were exclusively breastfed, and both learned how to sleep through the night. They are a true miracle worker. Years and months later, respectively, both of our children are still well-rested, great sleepers, have a dedicated schedule and routine, and all of us are so much better because of it! BabyWinkz really listened to us, accommodated my idiosyncratic concerns as an anxious new mother, and tailored her recommendations to us and our children as individuals and as a family. I was so strung out, and you brought me back from the brink. I recommend her to all of my friends and acquaintances struggling with baby and child sleep. I truly cannot express the extent of my gratitude. Her kind influence really changed our lives for the better. I rest easy knowing I’ve given the gift of sleep to my children.”